When it comes to golf sponsorship, automakers lead the charge.

BMW is the most active sponsor of golf worldwide, with 27 percent of properties with a sponsor in the auto category reporting a partnership with the company. Rolex follows in a close second with deals with 26 percent of properties.

Automakers are the most active category worldwide—the sector is 4.4 times more likely to sponsor golf than the average of all sponsors. Alcoholic beverages and banks follow as the second and third most active categories, respectively.

Most Active Categories Sponsoring Golf (Worldwide)
Most Active Categories Sponsoring Golf (Worldwide)
Automobile companies are 4.4 times more likely to sponsor golf than the average of all sponsors.

Most Active Companies Sponsoring Golf (Worldwide)
Most Active Companies Sponsoring Golf (Worldwide)
Twenty-seven percent of golf properties with a sponsor in the auto category report a sponsorship with BMW.