IEG’s most recent survey of associations reveals many positive developments related to sponsorship, most dramatically that 75 percent of respondents reported an increase in partnership revenue last year. This is a significant rise from 2011 when just 54 percent of associations saw year-over-year revenue growth.
The survey also examines how associations approach sponsorship—from the number of staff and departments who work with corporate partners to the benefits offered.
Already a Sponsorship.com user? Click here to login.
Password (6 character minimum, uppercase, lowercase and number required):
Get answers to your specific questions; register on the site to access crucial information; and contact someone at IEG directly by clicking the button below.
Jim AndrewsSolving Brand Partnership Challenges by Turning to Frenemies >
Jim AndrewsAnticipating Rio 2016: Out of the Rut or More of the Same from Sponsors? >
Kristen Pelachyk with Jake Jones, Two Circles and Matt Rogan, Two Circles and ESP PropertiesData, Digital and Disruption: Reflections on IEG 2016 >
Read More Blog Posts
Follow IEG on Twitter
© 2017 IEG, LLC. All Rights Reserved
A bundled offering to IEG’s most valuable, turnkey intelligence. Learn more