Top U.S. Sponsors: Companies Spending More Than $15 Million

Amount Company 2016 Rank 2015 Rank
$360M-$365M PepsiCo, Inc. 1 1
$350M-$355M Anheuser-Busch InBev 2 2
$265M-$270M The Coca-Cola Co. 3 3
$260M-$265M Nike, Inc. 4 4
$195M-$200M Adidas North America, Inc. 5 7
AT&T, Inc. 5
$175M-$180M Ford Motor Co. 7 8
$165M-$170M Toyota Motor Sales U.S.A., Inc. 8 6
$155M-$160M Verizon Communications, Inc. 9 10
$145M-$150M General Motors Co. 10 9
$120M-$125M MillerCoors LLC 11 11
$95M-$100M FedEx Corp. 12 12
$90M-$95M Microsoft Corp. 13 12
$85M-$90M Hyundai Motor Co. 14 15
$75M-$80M Bank of America Corp. 15 15
Berkshire Hathaway, Inc. 18
The Procter & Gamble Co. 14
$70M-$75M Citigroup, Inc. 18 15
Under Armour, Inc. 21
$65M-$70M The Allstate Corp. 20 20
$60M-$65M J. P. Morgan Chase & Co. 21 21
$55M-$60M Capital One Financial Corp. 22 23
Comcast Corp. 30
Mercedes-Benz USA, LLC 23
Sprint Corp. 19
State Farm Cos. 23
$50M-$55M American Express Co. 27 23
Bridgestone Americas, Inc. 32
Dr Pepper Snapple Group Inc. 23
McDonald’s Corp. 23
T-Mobile 30
$45M-$50M MasterCard Int’l, Inc. 32 23
Nationwide Financial Services, Inc. 32
$40M-$45M American Honda Motor Co. 34 41
Lowe’s Cos. 32
Mars, Inc. 41
Samsung Electronics America, Inc. 32
SAP America, Inc. 32
Shell Oil Co. 41
United Parcel Service 32
Visa 32
Wells Fargo & Co. 32
$35M-$40M Barclays Bank PLC 43 49
Kia Motors America, Inc. 44
Marriott International, Inc. 68
Nissan 56
SIRIUS XM Radio, Inc. 44
Target Corp. 32
Yum! Brands, Inc. 44
$30M-$35M Bose Corp. 50 49
Delta Air Lines, Inc. 49
Diageo North America, Inc. 44
Exxon Mobil Corp. 56
The Goodyear Tire & Rubber Co. 49
New Era 68
Northwestern Mutual Life Insurance Co. 49
United Continental Holdings, Inc. 44
$25M-$30M American Airlines 58 56
BMW of North America, LLC 56
Dell Technologies Inc. 88
Enterprise Holdings, Inc. 56
Kroger 68
MetLife, Inc. 56
Nestlé USA, Inc. 49
Oracle 56
Papa John’s Int’l, Inc. 56
PNC Financial Services Group, Inc. 56
The Swatch Group Ltd. 68
Unilever United States, Inc. 49
$20M-$25M 3M Co. 70 68
AdvoCare International, L.P. 88
BP America, Inc. 56
Charter Communications, Inc. 56
Chevron Corp. 68
DraftKings, Inc. 68
FCA US LLC 56
Heineken N.V. 68
The Hershey Co. 68
IBM Corp. 68
Monster Beverage Corp. 68
Red Bull North America, Inc. 68
Sunoco, Inc. 68
U.S. Bank 88
Volkswagen AG 68
Wal-Mart Stores, Inc. 88
$15M-$20M BBVA 86 88
Burger King 68
Caterpillar, Inc. 88
Chick-fil-A, Inc. 88
The Emirates Group 88
General Electric Co. 88
Hilton Hotels 88
Kaiser Foundation Health Plan, Inc. 88
LG Group 88
Lucas Oil 88
Macy’s, Inc. 88
Mondelēz International, Inc. 88
Montres Rolex S.A. 88
NRG Energy, Inc. 88
Quicken Loans, Inc. 68
Sherwin-Williams Co. 88
Sony Corp. of America 68
Stanley Black & Decker, Inc. 88
Subway Restaurants 88
VF Corp. 88
Zurich American Insurance Co. 88

 

Top Spender Category Snapshots

Top Auto Sponsors Top Bank Sponsors Top Beverage Sponsors Top Business Technology Sponsors Top Consumer Technology Sponsors Top Credit Card Sponsors Top Food Sponsors
Top Fuel Sponsors Top Insurance Sponsors Top QSR Sponsors Top Retail Sponsors Top Sport Apparel Sponsors Top Telecommunications Sponsors Top Travel Sponsors

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