Sponsorship Information Services
IEG’s information services encompass a wide range of offerings, including the oldest, largest and most prestigious sponsorship conference in the world; the “industry Bible” IEG Sponsorship Report; sponsorship fundamentals and advanced tools taught in online training webinars.
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A bundled offering of IEG’s most valuable news, insights, intelligence and contacts
Get the inside track from IEG with a year-round subscription to IEG Access. Your subscription includes:
- News, analysis and insights from IEG Sponsorship Report
- Practical, real-world training with a subscription to IEG Sponsorship Webinars
- List of active sponsors across 35 categories ranging from airlines, auto and insurance to beverage, financial and telecom
IEG Sponsorship Report
Your must-have read on what is happening in sponsorship—When it comes to the business of sponsorship, and all the business that it touches.
Attend IEG’s Webinars and access sophisticated, real-world sponsorship training, delivered by IEG’s most experienced trainers, without the hassle of travel. These 60-minute sessions include an interactive Q&A session, downloadable presentation and supplementary documents. We cover the topics most critical to your sponsorship success including: Measurement, ROI, Valuation, Emerging Categories, Strategic Activation, and more. You and your team can access this information during the live webinars or through our on-demand library.
IEG's 33rd Annual Sponsorship Conference
Don’t miss IEG’s Annual Sponsorship Conference, Chicago, April 17-20, 2016. Network and learn from CEOs, CMOs and other senior marketing executives from Fortune 1000 companies who are defining new ways to build partnerships and earn positive results.
IEG's Guide to Sponsorship
IEG’s Guide to Sponsorship gives you the essential building blocks for establishing a sponsorship program