Information & Resources

Our information services encompass a wide range of offerings, including the oldest, largest and most prestigious sponsorship conference in the world; the indispensable Sponsorship Report; and webinars offering practical training in sponsorship fundamentals and advanced tools.

 

In-Depth Sponsorship Analysis


Allstate To Extend Sponsorship Coverage Beyond Sports
Insurer considers music, endurance sports, family entertainment and other properties to engage evolving customer base More


How Esurance Is Putting A Premium On Social Media Influencers
Insurer launches digital video series with the Scott brothers and doubles down on Buster Posey to amplify baseball platform More

More from IEG Sponsorship Report on IEGSR.com

Sponsorship Events & Training


Sponsorship Sales Fundamentals: Targeting and Proposals
Learn to create proposals that do a better job of providing qualified prospects with the customized, relevant information they need. More


Engaging Through Social Media Platforms: Who’s Getting It Right
In the digital era, sponsorship activation must go where audiences and consumers are, including their preferred social media channels. More

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Sponsorship Report

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