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Sponsorship Blogs

Anticipating Rio 2016: Out of the Rut or More of the Same from Sponsors?
Jim Andrews Jun 29

Anticipating Rio 2016: Out of the Rut or More of the Same from Sponsors?

For marketers, the Olympic Games and FIFA World Cup tournaments typically represent milestones marking new developments and innovations in sponsorship. more

 
Data, Digital and Disruption: Reflections on IEG 2016
Kristen Pelachyk with Jake Jones, Two Circles and Matt Rogan, Two Circles and ESP Properties Apr 25

Data, Digital and Disruption: Reflections on IEG 2016

Disrupt, the 33rd annual IEG Conference, brought together rightsholders, brands and key industry stakeholders to discuss and share the methods and tactics being employed to get ahead in our rapidly changing sponsorship landscape. more

 

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Sponsorship News

Category Update: Smoking Prevention Programs
With British American Tobacco’s $49 billion takeover of Reynolds American Inc. as a backdrop, IEG SR looks at sponsorship activity on behalf of smoking prevention campaigns More (subscription or free trial required) >

 

ZTrip Calls Up New Sponsorships
On-demand car service explores deals with three NFL teams following partnership with Kansas City Chiefs More (subscription or free trial required) >

 

Dunkin' Donuts Named Official Coffee Sponsor of USA Hockey Arena and USA Hockey's National Team Development Program
PLYMOUTH, Mich. – Dunkin' Donuts has extended its relationship with USA Hockey, becoming the official coffee and hot chocolate of USA Hockey Arena and USA Hockey's National Team Development Program, it was announced today. More >

 

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Sponsorship Jobs

Chicago

Director National Sales
Six Flags Media NetworksPosted Nov 9 >

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Sponsorship Resumes

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