Golf Stories

Golf

Worldwide Spending On Golf To Total $1.73 Billion In 2015

Worldwide Spending On Golf To Total $1.73 Billion In 2015

Automakers are the most active category sponsoring golf, with BMW the most active sponsor

Activation

PGA Tour Tees Up Twitter Vending Machine

PGA Tour Tees Up Twitter Vending Machine

Pro golf tour to roll out social media machine at The Barclays and other FedExCup events

Sponsor Profile

How Quicken Loans Is Using Sponsorship To Connect With Consumers

How Quicken Loans Is Using Sponsorship To Connect With Consumers

Online mortgage lender adds music to sponsorship portfolio; gears up new activation at Quicken Loans National

Golf

Tempur Pedic Shows Love Around PGA Tour Sponsorship

Tempur Pedic Shows Love Around PGA Tour Sponsorship

Mattress giant builds PGA Tour pro a new bed to accommodate sleeping needs at the US Open

Retail

Ace In The Hole: Ace Hardware Partners With The PGA TourĀ 

Ace In The Hole: Ace Hardware Partners With The PGA TourĀ 

After years of conversations, hardware chain partners with pro golf tour to gain business from tournaments and other small businesses

Sponsor Profile

Long Drive: Dell Partners With World Golf Championships

Long Drive: Dell Partners With World Golf Championships

Personal computer maker drops Formula 1 in favor of golf as an international marketing platform

Activation

How AT&T Is Celebrating Its 30th Year With The PGA Tour

How AT&T Is Celebrating Its 30th Year With The PGA Tour

Telco uses fan-created content to bring millennials closer to the game

Activation

MasterCard Brings Contactless Payment To The PGA Tour

MasterCard Brings Contactless Payment To The PGA Tour

Payment processor to debut Apple Pay at the Waste Management Phoenix Open, with additional tournaments to follow

Sponsor Profile

CDW Uses PGA Tour To Promote Charitable Giving

CDW Uses PGA Tour To Promote Charitable Giving

Technology provider to leverage charitable initiatives at three PGA Tour events this year, up from one in 2014

Golf

Worldwide Spending On Golf To Total $1.65 Billion In 2014

Worldwide Spending On Golf To Total $1.65 Billion In 2014

Spending climbs 3.1 percent as sluggish economies in Europe and Asia weigh on growth

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