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News | February 7, 2018

Austin Marathon Continues Sponsorship with Oskar Blues Brewery

AUSTIN, Texas – High Five Events, one of the largest privately owned event production companies in the United States, introduces Oskar Blues Brewery as the Official Beer Sponsor for the 2018 Austin Marathon. For the second year in a row, the Austin Marathon will feature Oskar Blues signature Austin-brewed beers at the finish line festival’s beer garden for finishers 21+.

“Our expanded partnership with the Austin Marathon speaks to the get-up and go attitude that inspired our Austin, Texas, brewery, an intersection of active outdoor efforts shared with music, beer, and good times,” said Chad Melis, Oskar Blues’ marketing director.

Oskar Blues Brewery Austin, the original craft beer in a can, will offer 21+ finishers and spectators their award-winning, Austin-brewed beers on race day. The Austin Marathon’s beer garden will provide runners and their friends and family a place to gather, relax, and enjoy any one of Oskar Blues’ signature craft brews post-race. Available beers include Austin’s own Dale’s Pale Ale, Mama’s Little Yella Pils, Pinner Throwback IPA, and Oskar Blues IPA.

“Last year’s finish line festival beer garden was continuously packed with participants celebrating their Austin Marathon performance,” said Jack Murray, co-owner of High Five Events. “Runners enjoyed talking about their Austin Marathon accomplishments while drinking Oskar Blues Brewery’s Austin-brewed beers.”

The Austin Marathon will celebrate its 27th year running in the capital of Texas on February 18, 2018. Austin’s flagship running event annually attracts runners from all 50 states and 20+ countries around the world. Having start and finish locations just a few blocks apart, being within walking distance of many downtown hotels and restaurants, and finishing in front of the picturesque Texas State Capitol makes the Austin Marathon the perfect running weekend destination. Participants can register for the marathon, half marathon, or 5K.

About High Five Events

Beginning with the launch of a single triathlon in 2003, High Five Events has grown to become one of the largest privately owned event production companies in the United States. In addition to the events it owns and produces, the Austin, Texas-based company offers consulting and event production services to dozens of additional events each year. High Five Events is community-centric and has more than 100 years’ combined experience organizing large events across different venue types in a variety of locations. Follow High Five Events on Twitter (@highfiveevents), Instagram (@highfiveevents), and Facebook ( for news and updates.

About Oskar Blues Brewery Austin

Founded 20 years ago Oskar Blues Brewery launched the Original Craft Beer in a Can with their hand-canned, flagship brew Dale’s Pale Ale. Oskar Blues Brewery’s Austin location at 10420 Metric Boulevard, near the Domain in North Austin, opened its doors to the public in late-July 2016 with a focus on providing the freshest possible OB beer to Texans. The taproom boasts a 5000 square foot space with a state-of-the-art sound system and live music venue. The Austin location, Oskar Blues’ third brewery spans 50,000 square feet and brews all of OB’s well-known lineup plus many Austin exclusive specialties. The original craft beer canners continue to push innovation with creations like The CROWLER, CAN’d Aid Foundation, Hotbox Coffee Roasters, B. Stiff & Sons Old Fashioned Sodas, Oskar Blues Fooderies, REEB Cycles and the cycling inspired accommodations and event space at REEB Ranch in North Carolina. Oskar Blues is available in all 50 U.S. states, Washington, D.C., parts of Canada, Puerto Rico, Sweden, Norway, Finland, Spain, France, the Netherlands, Belgium, Luxembourg, the U.K., Ireland, Australia, New Zealand, Chile, Brazil, and South Korea. To keep up with all things Oskar Blues, visit, the U.K., Ireland, Australia, New Zealand, Chile, Brazil, and South Korea. To keep up with all things Oskar Blues, visit