Optimize the Impact of Sponsorship for Your Clients
IEG has a wealth of experience working with agencies on everything from highly tactical initiatives, to broad-based strategies and idea-generating brainstorming sessions.
IEG makes available its resources to support agencies in advising their clients in best-in-class sponsorship programs. Whether it is creating or refining global sponsorship campaigns, valuing naming rights deals or conducting annual competitive reviews, IEG is ready and equipped to lend you our capabilities.
We work on a project-by-project basis or annual retainer relationship, and also partner with agencies through our IEG Inside Program™, in which we place IEG staff at your agency, or otherwise dedicate full-time staff to you to help you quickly build an expertise that would be cost-prohibitive to accrue any other way.
To learn more about our specific offerings, visit our Advisory & ROI Services for Sponsors and Advisory Services for Properties sections of this website.