Optimize the Impact of Sponsorship for Your Clients
IEG Sponsorship Consulting and ROI has a wealth of experience working with agencies on everything from highly tactical initiatives, to broad-based sponsorship strategies and idea-generating brainstorming sessions.
IEG makes available its resources to support agencies in advising their clients in best-in-class sponsorship programs. Whether it is creating or refining global sponsorship campaigns, valuing naming rights deals or conducting annual competitive reviews, IEG is ready and equipped to lend you our capabilities.
The sponsorship consulting and ROI team works on a project-by-project basis or annual retainer relationship, and also partner with agencies through our IEG Inside Program™, in which we place IEG staff at your agency, or otherwise dedicate full-time staff to you to help you quickly build an expertise that would be cost-prohibitive to accrue any other way.
To learn more about our specific offerings, visit our Sponsorship Consulting & ROI for Sponsors and Sponsorship Consulting for Properties sections of this website.