Stories Tagged financial

Arts

Sponsorship Spending On The Arts To Total $1.03 Billion In 2018

Sponsorship Spending On The Arts To Total $1.03 Billion In 2018

Spending on performing arts organizations, symphony orchestras and other arts organizations to exceed $1 billion for the first time

Strategy

Scotiabank Sticks With Sponsorship To Stand Out In Crowded Banking Marketplace

Scotiabank enters year three of focused sponsorship strategy; continues to add to portfolio

Seeking Deals

Allstate Adds Sponsorships To Reach Minority Markets

Allstate looks for deals to raise its presence in African-American and Latino markets

Seeking Deals

Regions Uses Sponsorship To Promote Its Northern Expansion

Regions Financial Corp. is scouting new deals with local properties in the Midwest

ADDING VALUE

Smart Sales Strategy And Borrowed Assets Lead To Success

Creative approach to packaging leads to sales success for college athletics’ Southland Conference