Sponsorship Property Types

Arts

Soho House Secures Global Partnership With BMW

Soho House Secures Global Partnership With BMW

Private club leverages automaker’s support of contemporary art to create a global marketing platform for the BMW i3

Golf

Worldwide Spending On Golf To Total $1.65 Billion In 2014

Worldwide Spending On Golf To Total $1.65 Billion In 2014

Spending climbs 3.1 percent as sluggish economies in Europe and Asia weigh on growth

Cause Marketing

Inside Microsoft’s New Partnership With Special Olympics  

Inside Microsoft’s New Partnership With Special Olympics  

Technology giant helps Special Olympics modernize technology and enhance the athlete experience

Pro Sports

The Most Active Companies And Categories Sponsoring Pro Sports

The Most Active Companies And Categories Sponsoring Pro Sports

Automakers join insurance as the most active categories sponsoring the four major U.S. pro sports leagues

Pro Sports

MLB Sponsorship Revenue Totals $695 Million In 2014 Season

MLB Sponsorship Revenue Totals $695 Million In 2014 Season

Fueled by new deals with Target and Church & Dwight, league and team spending grows 4.8 percent over the 2013 season

Fairs And Festivals

Sponsorship Spending On Festivals To Grow 1.7 Percent In 2014

Sponsorship Spending On Festivals To Grow 1.7 Percent In 2014

Spending on festivals, fairs and annual events remains sluggish as marketers opt for pro sports and other high-profile properties

Arts

Marriott Partners With Joffrey Ballet For Poise And Grace

Marriott Partners With Joffrey Ballet For Poise And Grace

Luxury hotel chain improves the guest experience through ballet-inspired employee training program

Pro Sports

US Open Expands Social Media Wall, Adds New Sponsors

US Open Expands Social Media Wall, Adds New Sponsors

Pro tennis tournament spins off social media wall into three separate units and adds three new partners for 2014 event

Pro Sports

Worldwide Spending On Tennis To Grow 4.4 Percent in 2014

Worldwide Spending On Tennis To Grow 4.4 Percent in 2014

Spending exceeds the projected 4.3 percent increase in overall sponsorship spending but lags the 4.9 percent increase in sports spending

Pro Sports

NBA Sponsorship Revenue Totals $679 Million In 2013-2014 Season

NBA Sponsorship Revenue Totals $679 Million In 2013-2014 Season

Spending exceeds the 4.9 percent projected increase in the sports category and 4.3 percent increase in the overall sponsorship industry

Displaying results 71-80 (of 135)
 <  4 5 6 7 8 9 10 11 12 13  >