Rio 2016 Sponsor Profile

USOC Sponsor — Budweiser
Official Malt Beverage

USOC Sponsor - Budweiser

The “King of Beers” is leveraging Rio 2016 through an extensive marketing campaign that includes a branded editorial content series, limited-edition patriotic packaging and national TV spots that play up the shared values of courage, hard work and inspired stories.

To generate excitement for the Games, Budweiser in April commissioned French artist Malika Favre to create a 225-foot mural featuring Team Budweiser athletes on the side of a building in midtown Manhattan.

TOP Sponsors

Click on the logos below to see the public-facing sponsorship activations of each sponsor.

Atos
Bridgestone
Coca-Cola
Dow
GE
McDonald’s
Omega
Panasonic
Procter & Gamble
Samsung
Visa

USOC Sponsors

Click on the logos below of the most noteworthy U.S. Olympic Committee sponsors to see the public-facing sponsorship activations of each sponsor.

24 Hour Fitness
AT&T
BMW of North America
BP
Budweiser
Chobani
Citi
DeVry University
Dick’s Sporting Goods
Hershey
Kellogg
Liberty Mutual Insurance
Milk Life
Nike
TD Ameritrade
United Airlines

Rio 2016 Organizing Committee Sponsors

Click on the logos below of the most noteworthy Rio 2016 Games sponsors to see the public-facing sponsorship activations of each sponsor.

Bradesco
Claro
Embratel
Nissan

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Sponsorship Report

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