Rio 2016 Sponsor Profile

USOC Sponsor — BMW of North America
Official Mobility Sponsor

USOC Sponsor - BMW of North America

Similar to the bobsled it created for the U.S. Olympic team at the 2014 Sochi Games, BMW has created a racing wheelchair for the U.S. Paralympic Track & Field team. The carbon fiber wheelchair features a redesigned chassis and aerodynamic engineering.

BMW also is infusing its technology into other aspects of the Games including a motion-tracking sensor for swimmers and their coaches. The technology was initially designed for BMW’s autonomous driving system.

TOP Sponsors

Click on the logos below to see the public-facing sponsorship activations of each sponsor.

Atos
Bridgestone
Coca-Cola
Dow
GE
McDonald’s
Omega
Panasonic
Procter & Gamble
Samsung
Visa

USOC Sponsors

Click on the logos below of the most noteworthy U.S. Olympic Committee sponsors to see the public-facing sponsorship activations of each sponsor.

24 Hour Fitness
AT&T
BMW of North America
BP
Budweiser
Chobani
Citi
DeVry University
Dick’s Sporting Goods
Hershey
Kellogg
Liberty Mutual Insurance
Milk Life
Nike
TD Ameritrade
United Airlines

Rio 2016 Organizing Committee Sponsors

Click on the logos below of the most noteworthy Rio 2016 Games sponsors to see the public-facing sponsorship activations of each sponsor.

Bradesco
Claro
Embratel
Nissan

Return to Rio 2016 Olympic Sponsorship Insights

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