Attendee Testimonials

We asked conference attendees to describe their experience to their colleagues and here’s how they responded.

“A can’t-miss conference for me. I actually met a new partner at IEG 2017! I’ll definitely be back for IEG 2018.”
Coca-Cola

“Great networking opportunity. Most sport-specific and relevant conference I’ve been to in a long time. High energy!”
Seattle Sounders FC

“Incredible industry experts share their ‘secret sauce:’ what successful partnerships look like, case studies, technology trends and activation ideas.”
Cisco

“This conference is well worth the investment of time and money. I met many wonderful people throughout the conference and the content was extraordinary.”
Blue Cross and Blue Shield

“Good networking, open sharing, educational, inspirational—and exhausting.”
Big Sur Marathon

“Great conference for networking. And structured so you can take advantage of content that is most relevant to you.”
Philadelphia Eagles

“Insightful and inspiring. A genuine pulse on the current landscape of sponsorship marketing.”
CMA, Country Music Association

“Not only did we learn best practices, but we also learned ways to implement trends in our culture and keeping up with our fast-paced society.”
Special Olympics Minnesota

“This is an event that gets one out of their comfort zone and exposes them to many different areas of sponsorship and marketing.”
GEICO

“If you are looking to network with and learn from the most successful brands and rightsholders from around the world, this conference delivers that and more.”
City of Miami Beach

“It was valuable time spent with peers and potential partners. Informative and well-run.”
M&T Bank

The place to learn about what’s going on in sponsorship and what others in the industry are doing.”
The Walt Disney Company

“Great for meeting with potential partners face-to-face. Good networking opportunities.”
WME|IMG

“Great mix of sales, activation, marketing, brands, etc. Not just sales people. The round table and smaller breakout sessions make it more enjoyable and engaging.”
NASCAR

“It was great to network with others within your industry and abroad. Learned some good ideas and shared some good best practices.”
Anaheim Ducks Hockey Club

“Opportunity to learn and interact with some forward-thinking individuals in various industries.”
Minor League Baseball

“Inspirational, transformational.”
Xcel Energy

“Information-packed global conference with a variety of topics, speakers and attendees.”
MB Financial Bank

“IEG is renowned for its diverse pool of challenging speakers and an environment that encourages best-practice sharing between attendees.  Sponsorship executives and brands alike benefit from the questions and answers they will consider at this remarkable event, which I recommend for organizations interested in growing and challenging their executives.”
Philadelphia 76ers

“Best networking conference I attend every year – well worth the investment!
MasterCard

“Excellent way to stay current on best practices in sponsorships and partnerships as seen from both the property and sponsor perspective.”
AGB

“Overall a great experience with lots of great information and content, and good connections.”
Tampa’s Lowry Park Zoo

“Very informative and enlightening. Great opportunities to learn from the best in the business and brainstorm new ways to engage with the consumer.”
Special Olympics Minnesota

“Amazing opportunity to network, exclusive inside look to the industry, life changing and inspiring keynote speakers. I am walking away with concrete ideas that I can implement right away and to use for future business plans. Loved that the conference was in Chicago!”
UC Davis Cal Aggie Alumni Association

“Really dynamic keynote speakers and good networking.”
Greater Columbus Arts Council

“The IEG conference is full of networking opportunities, exchanging ideas, and learning how to generate new sponsorship dollars.”
Kentucky Venues

“Unbelievable from start to finish—tons of good information shared—fantastic speakers.”
CMAA

“The premier gathering of sponsorship professionals where ideas, networking, best practices and forward thinking innovation converge in a one-stop-shop experience.”
Adrienne Arsht Center for the Performing Arts

“The conference allowed me to learn more about the newest trends and opportunities in the sponsorship realm, and also to hear from colleagues at similar cultural institutions around the nation about their own sponsorship struggles and successes.”
Aquarium of the Pacific

“As a sponsor, I walked away with a lot of activation ideas, negotiation tactics and new ways to look at measures of success.”
RaceTrac Petroleum, Inc.

“One of the best sport conferences. Very insightful for all areas involved in sponsorship and continues to stimulate new perspective every year.”
CSM Sports & Entertainment

“It’s a great opportunity to learn and be inspired by the top minds and decision makers in the industry.”
San Francisco Travel

“Absolutely outstanding! Presentation quality and quality of speakers is really top-notch and the professionalism and attention to detail is evident and appreciated.”
Fort Worth Stock Show & Rodeo

“The opportunity to take a few days away from the office to become smarter, more inspired and better connected to peers from throughout the world.”
TE Connectivity

“Wonderful opportunity to stay plugged in to on-trend activations and sponsorship ideas.”
Army MWR Fort Campbell

“The IEG conference is a beast of its own territory, bringing in some of the world’s most up-to-date renowned business leaders and experience in the country when it comes to personalizing an event.”
Las Vegas Events

“Insightful, engaging, motivational, inspiring.”
Houston Marathon