On Demand Now
- $199 per site for as many people as you can fit around your computer
- Live:
Thursday, April 24, 2008
2 p.m. to 3:30 p.m. ET
(Includes approximately 30 minutes of interactive Q&A)
- On Demand:
April 28 - May 12, 2008
(Available for viewing Monday, April 28 at 1 p.m. ET)
- Presenter:
William Chipps,
Senior Editor,
IEG Sponsorship Report
- Register by Phone:
800.834.4850 (outside the U.S. and Canada, 312.944.1727)
Fact:
Cutbacks in government funding, the blurring of lines between charitable giving and marketing, and growing acceptance of corporate partnerships among consumers have prompted arts organizations to take a closer look at sponsorship.
Dilemma:
With a limited number of assets to sell compared to sports and other property types, how can museums, symphony orchestras, performing arts venues, theaters, dance companies and other cultural attractions increase sponsorship revenue without raising fears of commercialization?
Solution:
Attend IEG’s Best Practices: Arts Sponsorship Webinar to learn how savvy arts organizations can take their sponsorship effort to the next level.
The Webinar will specifically address the following topics:
- Securing buy-in from key stakeholders
- Identifying underutilized assets
- Creating proprietary programs and unique experiences that enhance your hospitality offerings
- How to offer marketing-driven benefits that do not over-commercialize
- Strategies for converting donors into sponsors
- The most active categories sponsoring the arts and how to sell them
- Plus, many other field-tested strategies for arts organizations
What you’ll receive:
- Sophisticated, real-world sponsorship training delivered directly to you and your team
- PDF of the PowerPoint Presentation
- Recent related articles from IEG Sponsorship Report
- Free second-chance viewing during the two-week on-demand window (live Webinar attendees only)
- Access to IEG’s sponsorship experts during interactive Q&A session
The presentation, materials and content of this web seminar are the intellectual property of IEG, LLC and are presented for the educational use of each paying customer and their organization. Any reproduction or rebroadcast of this seminar, or the content contained within, without the expressed written consent of IEG, LLC is strictly prohibited.