Sponsorship Webinars

Critical Sponsorship Training You Can Put to Use Immediately

IEG’s online training is your quickest, most efficient way to get critical sponsorship information when you need it. IEG Webinars deliver cutting-edge information directly to you with no travel costs and no time out of the office. Webinars allow you (and as many people as you can fit around your computer) to receive world-class executive education in your office for one low price.

How they work What people are saying

Upcoming Webinars

Fresh Thinking: Sponsorship’s Best New Ideas

Apr 13
Fresh Thinking: Sponsorship’s Best New Ideas

This webinar is specifically focused on the best examples, most creative ideas, and the actionable concepts and trends that were shared at the IEG 2017 conference. more

 
Engaging Through Social Media Platforms: Who’s Getting It Right

Apr 20
Engaging Through Social Media Platforms: Who’s Getting It Right

In the digital era, sponsorship activation must go where audiences and consumers are, including their preferred social media channels. more

 
Strategic Servicing: The Secrets of Sponsor Retention

Apr 27
Strategic Servicing: The Secrets of Sponsor Retention

Learn the critical areas where sponsors say they need assistance and discover how to provide that help in ways that benefit both your partners and your property. more

 

Recent On-Demand Titles

Sponsorship Sales Fundamentals: Targeting and Proposals

Mar 16
Sponsorship Sales Fundamentals: Targeting and Proposals

Learn to create proposals that do a better job of providing qualified prospects with the customized, relevant information they need. more

 
Adding Value to Maximize the True Worth of Your Partnerships

Mar 9
Adding Value to Maximize the True Worth of Your Partnerships

Sponsorship’s real value lies in passion and engagement. And that is where properties and their sponsors should focus their efforts to obtain maximum value. more

 

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