Sponsorship Webinars

Critical Sponsorship Training You Can Put to Use Immediately

Our online training is your quickest, most efficient way to get critical sponsorship information when you need it. Our webinars deliver cutting-edge information directly to you with no travel costs and no time out of the office. Webinars allow you (and as many people as you can fit around your computer) to receive world-class executive education in your office for one low price.

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Upcoming Webinars

Strategic Servicing: The Secrets of Sponsor Retention

Apr 19
Strategic Servicing: The Secrets of Sponsor Retention

Learn the critical areas where sponsors say they need assistance and discover how to provide that help in ways that benefit both your partners and your property. more

 
Fresh Thinking: Sponsorship’s Best New Ideas

May 3
Fresh Thinking: Sponsorship’s Best New Ideas

This webinar is specifically focused on the best examples, most creative ideas, and the actionable concepts and trends shared at the IEG 2018 conference. more

 
Know Your Priorities: The Intel You Need to Find and Keep Sponsors

May 10
Know Your Priorities: The Intel You Need to Find and Keep Sponsors

Make the most of the time you dedicate to securing corporate partners by identifying and prioritizing your best sponsorship prospects. more

 
Selling: How to Make Radical Marketplace Shifts Work for You

May 17
Selling: How to Make Radical Marketplace Shifts Work for You

Successfully securing sponsorship revenue is a combination of how you sell in addition to what you sell. more

 
Research & Analytics: Uncovering Fan Emotion to Drive Effective Campaigns

May 31
Research & Analytics: Uncovering Fan Emotion to Drive Effective Campaigns

This webinar will explore the best ways to acquire the research and data you need, as well as how to optimize the use of insights in the sponsorship sales and renewal process. more

 

Recent On-Demand Titles

Engaging Through Social Media Platforms: Who’s Getting It Right

Mar 15
Engaging Through Social Media Platforms: Who’s Getting It Right

In the digital era, sponsorship activation must go where audiences and consumers are, including their preferred social media channels. more

 
Sponsorship Sales Fundamentals: Targeting and Proposals

Mar 8
Sponsorship Sales Fundamentals: Targeting and Proposals

Learn to create proposals that do a better job of providing qualified prospects with the customized, relevant information they need. more

 

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