Meet Your Sponsorship Challenges
Attending Advanced Sponsorship Sales is the most efficient and cost-effective way to put your organization and career on a new and lucrative path.
Far more than strictly a “sales” seminar, the session will give you the tools and knowledge to take full advantage of current and potential corporate partnerships, ensuring that these important relationships represent profitable revenue and have a positive impact in other critical areas beyond the bottom line.
Our focus is on what really matters to sponsors—the critical elements that make sponsorship a powerful and unequaled brand and business builder. The seminar examines sponsorships from the perspective of your marketing partners—focusing on the important principles that apply to relationships with any type of property.
We will then apply those learnings to address situations and concerns unique to each sector, including:
- Nonprofits
- Sports
- Associations
- Festivals/Fairs/Community Celebrations
- Arts and Cultural Organizations
- Music and Entertainment Events
- Government/Tourism
- Venue Owners/Managers
All New Information and Shared-learning Format
For the first time, IEG’s flagship seminar will include real-life case studies presented by senior property executives who have earned remarkable results by taking a whole new approach to sponsorship—implementing the same tactics and strategies you will be learning throughout the day.
You will be inspired by these individuals who have faced and met the same daily challenges you do. Interaction with these peer leaders adds an entirely new and exciting dimension to the already highly-lauded IEG seminar experience.
Unbeatable Information
- Front-line Success Stories Presented by Your Peers. Three property executives take you behind the scenes and document how they dramatically improved their sponsorship programs
- Groundbreaking Ideas, Tools and Strategies from IEG. The latest and smartest methods for putting you well ahead of the curve in securing new and more robust partnerships
- Targeted Insights from a Panel of Active Sponsors. The answers to your questions about what it takes to get in the door and get a “yes”
- Directed Networking with Colleagues from Your Sector. Join other attendees representing organizations similar to yours for lunch and other group activities