Sponsorship Webinars

Monetizing Digital Content Assets: Increasing Your Digital Content IQ

Monetizing Digital Content Assets: Increasing Your Digital Content IQ

Digital media presents an outstanding opportunity for properties of all types to create and distribute content to reach and grow their audiences, as well as provide brand partners more valuable ways to interact with valuable customers and consumers.

Join Jim Andrews for the webinar “Monetizing Digital Content Assets: Increasing Your Digital Content IQ” and learn how to maximize the value of your digital content and channels.

In 60 minutes, the Webinar will deliver the following:

  • How to protect and grow current sponsorship revenue while also tapping digital marketing budgets
  • 10 essential elements of delivering content directly to your audience
  • Incorporating social and owned channels into your digital content strategy
  • Ensuring your technology keeps up with your content
  • Involving stakeholders to discover, create and promote your content
  • Innovating to create new inventory

Plus, you also will receive:

  • PDF of the PowerPoint Presentation
  • Unlimited second-chance viewings during the two-week on-demand window (live Webinar attendees only)
  • Answers to your specific questions during interactive Q&A session
Jim Andrews

Jim Andrews, Senior Vice President

Jim is responsible for developing and sharing the thought-leadership content developed through ESP Properties’ groundbreaking work for rightsholders in the areas of sponsorship strategy, valuation, measurement, digital content, data-driven marketing and fan engagement. In addition, Jim is the chairman of the Annual Sponsorship Conference.


The presentation, materials and content of this web seminar are the intellectual property of ESP Properties, LLC and are presented for the educational use of each paying customer and their organization. Any reproduction or rebroadcast of this seminar, or the content contained within, without the expressed written consent of ESP Properties, LLC is strictly prohibited.

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