IEG is pleased to serve as the primary source of sponsorship information and analysis for news media around the globe. Our current news releases are viewable through the links below. For additional information and/or to schedule an interview, members of the media should feel free to contact Bill Chipps at firstname.lastname@example.org or (312) 725 5188.
IEG Press Releases:
Global Sponsorship Spending To Total $62.8 Billion In 2017
January 30, 2017: Chicago, Ill. – IEG’s 32nd annual year-end industry review and forecast sees steady sponsorship spending growth in 2017, with the caveat that caution on the part of brand and corporate marketers could grow into concern as the year progresses, thus limiting their willingness to commit additional dollars to partnerships... More
Awards Show Sponsorship To Total $139 Million In 2016
November 16, 2016: Chicago, Ill. – Sponsorship spending on the Academy Awards, Grammy Awards and other televised awards shows is expected to total $139.2 million in 2016, up 4.3 percent from $133.5 million in 2015, according to IEG research... More