IEG In The News
Golfers Are More Marketable Than Most Athletes. But Why?
The Motley Fool, June 19, 2014
Among other interesting tidbits, Forbes' latest list of the world's highest-paid athletes highlights the idea that golfers, more so than other athletes, are sponsorship goldmines. Tiger Woods' $55 million in endorsement income last year was second to none, and Phil Mickelson nearly matched that, raking in $48 million... More