IEG’s sponsorship experts provide unique perspective on the latest industry developments, news and trends. These posts will make you think, challenge conventional wisdom, give you new ideas, and spark discussion.
Jim Andrews Apr 15
Reading List: Prescription for Medical Association Sponsorships
The just-published April edition of PCMA Convene, the magazine of the Professional Convention Management Assn., contains an article by IEG’s Diane Knoepke addressing partnership strategies for medical associations. The article, including findings from an IEG survey of medical society executives, is available here.
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Filed under: hospitals and healthcare, medical societies, associations
Diane Knoepke Apr 3
IEG Responds to JAMA Article on Medical Industry/Association Relationships
We have released a statement in response to an article published April 1 in the Journal of the American Medical Association addressing the relationship between professional medical associations and pharmaceutical, medical equipment and other members of industry.
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Filed under: hospitals and healthcare, medical societies, associations